At Hicha Joy, protecting natural resources is part of how we grow.
That is why we are investing in a seawater desalination plant currently under construction, a major step toward securing a sustainable water source for our greenhouses.
Scheduled to be operational in June 2026, this project will allow us to supply our production with responsibly managed water while reducing pressure on natural freshwater resources.
This investment reflects our long-term vision: combining modern agriculture with respect for the environment. By integrating innovative solutions like desalination, we aim to ensure that our tomatoes are grown not only with quality and care, but also with responsibility for future generations.
At Hicha Joy, we believe that growing great tomatoes also means growing sustainably.